With the
commercialisation of the internet, the freedom of information on the internet
has led to an overwhelming catalogue of information online, from personal
opinion to academic papers. However, having few regulations in cyberspace has
resulted in an increasing spread of misinformation and disinformation, some
with motives to humour, and others with malicious intent. Regardless of the
intent, many people often get fooled by the false content online created by
satirical websites. This problem is further exacerbated when the disinformation
presented is something which the public wants to believe. Action needs to be
taken such that one can accurately judge the content online. Therefore, Google
should implement an online content rating system to caution users of the
websites that they are visiting, so that they can be warned of what others had
to say about that particular website.
Satirical
websites result in many misleading articles and social media posts, fooling
many into believing such information is true and factual when in fact much is completely
made up. Very often such websites indicate in fine print or do not indicate at
all that they post satirical articles, contributing to the deception. One
example of how such “news” has fooled many would be the article by National
Report on how a 15 year old in Los Angeles who “swatted” another gamer was
convicted of domestic terrorism and sentenced to 25 years imprisonment (Cruz,
2014). Upon the release of the article, it was widely circulated by many online
news websites and social media, many of whom reported it as authentic.
According to Barker (2014), the article was shared 200, 000 times on Facebook,
and received many comments applauding the decision of the judge. Barkers’
opinion was that the article was more than convincing to deceive the average
reader, and would have fooled everyone except for the fact that National Report
was the only paper which covered the trial, and this ultimately led to the hoax
being unveiled. Scams like these are common. According to Wikipedia, media
outlets have reported National Report’s satire as fact 13 times since the
creation of the National Report website in 2013. Such satirical news articles are
hard for the readers and even media outlets to guard against, given the
authentic appearance of the articles.
The
current solution put forward by the Singapore government to tackle this problem
is the regulation of news websites. News websites, satirical or not, have
perceived reliability due to the term “news” being used, and thus clamping down
on websites that claim to be news but are instead downright misleading is a
good approach. In this approach, the government takes the role of deciding if
the website reports news which actually took place, and if necessary, takes
action to remove misleading websites. This is, however, a limited approach. It
takes time to implement and identify errant websites, and is only applicable to
Singaporean news websites.
A better
solution would be for Google to implement an online content rating system which
relies on public feedback to better warn users of the content that they are
reading. After an online user has visited a website or read some news on social
media, that person can choose to write a user review on their web browser which
would then pick the majority review response and display it for other users who
are visiting the website or reading the news. This method relies on user
feedback, and thus a vast number of websites can be moderated. This is
especially useful since websites with heavy traffic will receive more feedback
from a wider range of people, enhancing the credibility. Examples of tags that
websites could have by the Google browser could take the form of “this website
is known for satirical content” or “this website has been flagged for extreme
views”. Had National Report been flagged as a satirical website, many
people would have not been fooled so easily by the article and such a spectacle
could have been avoided easily.
While the
internet has stayed relatively free from regulations since its inception,
implementation of an internet content rating system by web browsers are long
overdue. In the implementation of such a system, care has to be made that
user’s privacy details are not unnecessarily revealed, or websites could be
manipulated and abused to show false ratings. In the end, the onus is on the
users to verify if the content they are viewing comes from reliable sources. There
is only so many measures that the Singapore government and organisations such
as Google can do to prevent the spreading of false information. Ultimately,
some discretion is needed before one shares “news” over social media.
This is a much improved paper, Luke. Thanks for the great effort!
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